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E-commerce guides and data insights

The guide for sellers who want to win with data, not guesswork. Marketplace trends, profitability strategies and clear answers to real questions.

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7 Categories on the Rise on Trendyol in 2026

What does the data say? We break down the categories whose demand is booming this year while competition stays low — and how to position yourself.

We walk through every factor that influences the Buy Box algorithm and the ways to get ahead without entering a price war.

Commissions, shipping, returns and hidden costs... Miscalculating your net profit can sink your business. Here's how to get it right.

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